The Rise of Reusable Water Bottles in Ireland – From Coffee Culture to Eco Living
In recent years, Ireland has experienced a significant rise in sustainable consumption: people are increasingly choosing reusable water bottles and insulated drinking bottles over disposable plastics. According to Refill.ie, around 1.4 million plastic bottles are used in Ireland every week, and only about 34% of them are recycled.
Another worrying fact: approximately 220,000 single-use plastic bottles are generated in the country every day, many of which are never recycled.
Against this backdrop, the shift to reusable bottles is no longer a trend – it is a necessity. This is particularly important for:
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eco-conscious consumers,
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commuters and office workers,
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outdoor enthusiasts and parents.
Zojirushi Mug SM-SFWM Pale White from 360 ml (12.15 oz) up to 600 ml (20.30 oz)
Regular price€34,41
The purpose of this article is to show how insulated drinking bottles, a travel cup with handle, and reusable water bottles can address three key issues at once: sustainability, convenience, and health.
Why Reusable Water Bottles Matter in 2025
The growing popularity of reusable water bottles is supported not only by trends but by solid data. The global market for reusable bottles was valued at approximately USD 10.26 billion in 2024, and is projected to grow to USD 14.53 billion by 2034, with a CAGR of around 3.5% (Fact.MR).
In the United Kingdom, the reusable water bottle market was valued at USD 655.7 million in 2024, and is expected to reach USD 821.6 million by 2030, with an average annual growth rate of 3.9%.
The insulated water bottles market is also expanding rapidly: it is forecast to be worth about USD 2.51 billion by 2025, rising to USD 4.14 billion by 2034.
In Ireland, plastic recycling rates still leave room for improvement: in 2022, only 32% of plastic packaging was successfully recycled.
However, since the introduction of the deposit-return scheme (DRS) on 1 February 2024, more than 630 million bottles and cans were returned within the first months, significantly boosting recycling performance.
These figures prove that now is the best time to promote reusable water bottles and related categories.
Are Reusable Water Bottles Really Eco-Friendly?
Yes – especially when they are made from BPA-free stainless steel. Such bottles last for years, do not degrade in quality, release no harmful substances, and replace hundreds of single-use bottles over their lifespan. They are also a safer choice for children, since high-quality reusable bottles keep drinks fresh without microplastics or chemical leaching, supporting healthy hydration every day.
Zojirushi Mug SM-WG48VZ Lilac 480 ml (16.20 oz)
Regular price€46,74
How Much Can You Save by Switching to Reusable?
Many coffee shops in Ireland already offer discounts for using reusable bottles or mugs. If you drink a €3 takeaway coffee every working day and get a €0.20 discount for bringing your own travel cup with handle – or up to €0.60 in some cafés – you could save around €40–60 per year (based on ~200 working days). Add in the money saved from not repeatedly buying bottled water and soft drinks, and the benefits become even greater.
Trends in Ireland and the UK: The Growing Popularity of Insulated Drinking Bottles
According to Google Trends, searches for “insulated drinking bottles” and “reusable bottles” have been steadily increasing across Ireland and the UK. Interest typically peaks in January (driven by New Year’s resolutions) and September (the back-to-school season).
From Disposable Cups to Vacuum Bottles – Changing Habits
Not long ago, plastic bottles and paper cups were the standard choice. Today, they’re considered outdated. More and more people are switching to reusable thermal bottles and travel mugs, driven by sustainability and practicality.
Zojirushi Mug SM-VAAD Navy from 600 ml (20.30 oz) up to 720 ml (24.40 oz)
What Consumers Value Most in 2025
• Long-lasting temperature retention (10–24 hours)
• Ergonomic, lightweight design that feels comfortable in hand
• Style – colours, design, and how well it fits into everyday life
Insulated Drinking Bottles – Hot or Cold, Anytime You Need
An insulated drinking bottle is a true all-rounder: enjoy a hot drink in the morning and chilled water hours later — all in the same bottle.
For the Office – Stay Hydrated All Day
Bottles in the 480–600 ml range are ideal for desk use. They’re compact, easy to carry in a bag, and allow you to enjoy both hot coffee and cold water without switching containers.
For Sport and Fitness – Light and Reliable
Sport-friendly bottles are impact-resistant, odour-free, and easy to clean after use — perfect for workouts or the gym.
For Outdoor Adventures – Durable and High-Performing
For hiking or long walks, go for bottles of 720 ml or more. A wide mouth makes it easy to add ice, while advanced insulation keeps drinks at the right temperature all day.
👉 Explore trusted options in the Zojirushi Water Bottles Collection.
Travel Cup with Handle – Everyday Convenience and Comfort
Zojirushi Carry Tumbler SM-QAF60RK Hibiscus Red 600 ml (20.30 oz)
Regular price€50,99
A travel cup with a handle is more than just a mug – it’s a practical companion for those constantly on the move.
In the Office
Zojirushi Tumbler with Handle SE-KAE48AZ Prussian Blue 480 ml (16.2 oz)
Regular price€58,47
A handled cup is easier to hold and move between rooms without worrying about spills – perfect for busy workdays.
On the Go
Whether commuting by bus or train, the handle offers a secure grip, especially when juggling bags, phones, or laptops.
At Home or in the Car
Zojirushi Mug SM-VAAD Navy from 600 ml (20.30 oz) up to 720 ml (24.40 oz)
Regular price€53,54
Many models are designed to fit neatly into car cup holders while still offering the comfort and control of a handle.
Best Reusable Water Bottles for Different Needs (h2)
| Size (ml) | Size (oz) | Best Use | Example Zojirushi Model |
|---|---|---|---|
| 300–360 | 10–12 oz | For children, short trips | SE-KAE 360 ml |
| 480–600 | 16–20 oz | For office and daily use | SM-SR 480 ml |
| 720–1000 | 24–34 oz | For outdoor activities, sport, long journeys | SJ-JS 1.0 L |
Our Top Picks for 2025
Here are the standout models that have already proven popular across Ireland:
• SM-SR Series – compact and lightweight bottles, perfect for everyday use.
• SJ-JS Series – larger, high-performance models for active lifestyles.
• SE-KAE with Handle – combines the convenience of a handle with superior insulation.
Compared with brands like Stanley, Contigo, and Thermos, Zojirushi often excels in temperature retention, ergonomics, and ease of cleaning.
👉 Don’t miss our article: Best Coffee Travel Mugs in Ireland – Insulated & Stylish Picks for 2025.
FAQ – Frequently Asked Questions
Can insulated bottles be washed in the dishwasher?
It’s not recommended – high temperatures and detergents may damage the vacuum insulation and rubber seals.
Do travel cups with handles fit into car cup holders?
Yes – many are designed with a narrow base to fit standard holders.
How do I choose between 480 ml and 600 ml?
The 480 ml option is compact and ideal for office use or short trips, while 600 ml is better for long days out.
Conclusion – Find Your Perfect Bottle or Mug
If you commute daily, consider a travel cup with handle – practical, stylish, and spill-safe.
If you care about sustainability, reusable water bottles will become your everyday essential.
If you love travelling or spending time outdoors, insulated drinking bottles will keep your drinks hot or cold all day long.
👉 Explore the Thermal Mug collections to find your perfect match.
